Product and Portfolio Management

 

Duration: July 2017 to June 2018

Contact

Name

Sebastian Schloesser, M.Sc.

Phone

work
+49 241 80-28019

Email

E-Mail
 

The consortium benchmark "Product and Portfolio Management" aimed to develop tried and tested recipes for success in product and portfolio management in the B2B area. Corresponding approaches were presented and analysed in five company visits.

Subject Areas

  • Organizational Anchoring
  • Market Intelligence
  • New Product Development
  • Lifecycle Management
  • IT tools
 

Successful Practice Companies